Cedarvale Upper Village
Platforms: Mailchimp
Date: 01/2021 - 01/2022
Company: INSURGENCY
Project Type: Blog | Website + Email + Animation
Email Development
Full-Stack Developer | 10+ Years Experience
How I can help with email development
Email Platforms
- Salesforce Marketing Cloud (SFMC)
- Mailchimp
- Oracle Responsys
- Dialog Insight
Responsive Email Development
- Coded responsive, cross-client email templates from Photoshop and Figma designs.
- Ensured pixel-perfect rendering across mobile, tablet, and desktop.
- Built lightweight, accessible HTML optimized for deliverability.
Campaign Templates and Theming
- Created reusable campaign templates and modular components.
- Developed brand-specific themes, including Black and White enterprise theme systems.
- Produced developer/style guides for internal teams and client handoff.
Personalization and Automation
- Integrated merge tags, dynamic fields, and localized content.
- Configured automated workflows and scheduled campaigns.
- Supported multilingual campaigns (EN/FR) with translation consistency.
Testing and Quality Assurance
- Tested extensively using Litmus and live device testing.
- Validated rendering across Gmail, Outlook, Apple Mail, Yahoo, and mobile clients.
- Ensured accessibility and AODA-compliant markup.
Performance and Optimization
- Implemented inline CSS, image compression, and layout optimizations.
- Improved load times, deliverability, and engagement metrics.
- Followed enterprise email best practices and client-specific constraints.
Web and CMS Integration
- Linked email campaigns with WordPress and Webflow for consistent branding.
- Built responsive web components within Salesforce to match email UX.
- Maintained visual hierarchy and cross-channel consistency.
Collaboration and Leadership
- Worked closely with marketing, design, and QA teams.
- Led development across 100+ enterprise campaigns.
- Delivered on tight deadlines while maintaining quality standards.
Live Projects
Fiitco
Platforms: Mailchimp
Date: 10/2025
Company: INSURGENCY
Project Type: Corporate | Website + Email + Animation
Tobacco Free Florida
Platforms: Mailchimp
Date: 06/2022 - 01/2023
Company: TRACKDDB
Project Type: Enterprise | Website + Email
Gatorade
Platforms: Mailchimp
Date: 06/2022 - 06/2022
Company: TRACKDDB
Project Type: Enterprise | Email
Kraft Canada
Platforms: Dialog Insight
Date: 01/2015 - 06/2021
Company: DDB CANADA
Project Type: Enterprise | Email + Animation
Stars Lottery
Platforms: Oracle Responsys
Date: 06/2022 - 08/2023
Company: TRACKDDB
Project Type: Enterprise | Email + Animation
Samsung
Platforms: HTML
Date: 01/2015 - 08/2023
Company: TRACKDDB
Project Type: Enterprise | Email + Animation
RMHC Family Day
Platforms: Mailchimp
Date: 06/2022 - 06/2023
Company: TRACKDDB
Project Type: Enterprise | Email + Setup & Training
Mercedes-Benz
Platforms: Salesforce
Date: 06/2022 - 08/2023
Company: TRACKDDB
Project Type: Enterprise | Website + Email + Training
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